Empowering Our Low-Watt Brains

Empowering Our Low-Watt Brains

The typical human brain runs on only 12-watts of power – less than a refrigerator light bulb. Thus, our brain has an amazing array of tricks to maximize the returns on that dim wattage. This presentation considers proven tactics to better understand our own brains, and how to best connect with the minds of others

Steven R. Van Hook (Kip Roffo) is a researcher in transcultural relations, teaching courses in cross-cultural communications and international marketing for the University of California and other universities in the United States and abroad. He’s been a social worker, newspaper columnist, radio talk show host, TV news anchor, and television bureau chief in Moscow. He has a PhD specializing in transcultural education, and has research published in scholarly journals including UNESCO’s Prospects and the Journal of Research in International Education.